By Phia

Founder and CEO Bret Rasmussen launched KURU’s heel-hugging technology in 2008, and the Salt Lake City company still builds shoes around the way the heel moves. Its patented KURU SOLE flexes to cup and protect the heel, while KURU CLOUD cushioning and the ULTIMATE INSOLE add shock absorption and arch support. KURU offers walking, running, work, casual, and recovery footwear in a mid-range price tier, as a direct-to-consumer business with most sales online. For a KURU shoe sale or promo code, fit, width, and return terms matter as much as price, and lightly worn pairs can appear secondhand. Phia helps shoppers compare KURU prices, test coupon codes at checkout, and find resale shoes.

Kuru shopping guide

Everything you need to know to get the best deal at Kuru

How to redeem a Kuru promo code

  1. 1. Add your selected items to your shopping bag at Kuru.
  2. 2. Open your bag and continue to checkout.
  3. 3. Find the field labeled Promo Code or Gift Card, then enter your code and apply it.

Troubleshooting a Kuru promo code

  1. • Check for typos — codes are case-sensitive and can’t contain extra spaces.
  2. • Confirm the code hasn’t expired or reached its usage limit.
  3. • Some codes require a minimum spend or exclude sale items.

Expert ways to save at Kuru

  1. • Use the most valuable code when a retailer does not allow code stacking.
  2. • Check current sale items before applying your code.
  3. • Install Phia to automatically test available codes at checkout.

Stop overpaying at Kuru

Phia finds the working code — and applies it before you pay.